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This week, our north-star was traction. We started with B2B outreach and partnerships, learned fast we lacked leverage there, and pivoted to social media doubling down on channels that actually bring users to the product quickly.

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🎯 Focus & Strategic Pivot

  • Main priority: traction.
  • We initially pushed on B2B partnerships because it felt like the right channel, but early signals showed slow feedback and limited leverage.
  • Early MVP feedback showed promise but taught us we needed faster iteration loops to validate product-market fit.
  • Based on what worked faster, we pivoted to social-first growth social content, experiments, and community-led showcase formats that let us move quickly and iterate on product & messaging.
“When speed to signal matters, go where the signals are.”
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🧪 Labh Labs what we’re building

We’re building a web app called Labh Labs a live arena for strategy experimentation powered by causal inference. Core ideas:
  • Compare live strategies publish, discover, and compare trading strategies posted by others in one place.
  • Causal-driven tuning use causal inference to suggest better time windows and structural adjustments for a strategy (not just correlation-based tweaks).
  • Bench and learn reproducible backtest-like experiments framed as causal discovery: measure what causes improvements, not what merely co-occurs.
  • Serves as a showcase and traction engine for early users and creators.
Think of Labh Labs as a lab bench where creators post strategies and users can meaningfully compare and improve them using causal AI.

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🐦 Traction via Social early wins

  • A single Twitter experiment brought in 15 early users, validating the showcase + insight loop as an effective user acquisition mechanism.
  • Iterating on social creative: demo threads, short-form proof clips, screenshots, and shareable highlights that demonstrate functionality.
  • Early signals reinforce that social-first strategies provide immediate traction compared to slow-moving B2B channels.

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🔁 Learnings & Next Steps

Key learnings:
  • B2B outreach is valuable long-term, but social-first campaigns generate early traction fast.
  • Creative iteration and fast feedback loops are crucial for early adoption.
  • MVP validation helps identify leverage points and shapes growth strategy.
Next steps:
  1. Launch a lightweight Labh Labs MVP (publish + compare + basic causal suggestions).
  2. Scale social experiments attract more creators and seed posts.
  3. Convert early social sign-ups into power users who become product creators and evangelists.
Inspired by the motto: “win big or win nothing” taking bold bets on social to convert reach into engaged, active users.
Thanks for following along. Week-2 helped refine our growth strategy, validate early traction channels, and set the stage for turning Labh Labs into a full-fledged product.

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🔗 Follow Our Journey